The power of interactive learning
Game category

Management Games

Management Games

Client: ING

Target group: all worldwide executives of ING OIB, 300 employees

Target: strategy, teambuilding, and leadership

As a part of The United States of OIB the states had to build a prosperous country together. Only the state which inhabits the most happy residents (=customers) wins the game! A healthy ‘battle’ between the country’s benefits and the states’ benefits is what makes this game so interesting. After each round a direct link between the game and real-life was made. This assignment was executed in cooperation with Bureau voor Reuring.

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